Four little letters.

Parisian is the base. If a detail from the other two would help, name it, like "Parisian, with Market's stamps."

Draft 6

• Four request letters, filed behind index tabs in the room colors. Each asks exactly the questions you listed, and a follow-up blank appears only when an answer calls for it, like an upload when someone has a logo.
• "Love, [name]" closes every letter, with a P.S. for the email address so you can reply.
• Envelopes and wax seals: choose an addressing service and add wax seals, or choose wax sealing only for envelopes already addressed.
• Pickup or shipping is one blank in each paper-goods letter. Shipping is U.S. only.
• Files: up to five per letter, guest lists included (PDF, Word, Excel). Big phone photos shrink before they're sent.
• Paper Goods lines that no longer matched were updated: the three sign formats with "pricing soon," the final price confirmed with your mockup, and local pickup. Nothing else changed.

Draft 5

• Rooms of color. Sections take turns: the textured linen, tinted card stock in a dusty palette color, a two-tone wallpaper stripe, or the toile. Never two patterns in a row, and the linen always comes back.
• Two patterns that don't blend. The toile stays delicate, now on a pale blue ground. The new wallpaper stripe is wide and geometric, so the two read as different rooms.
• Gilt doorways. A fine double gold rule marks where one room ends and the next begins.
• A deep denim footer, the one dark room, so every page ends clearly.
• Parisian opens by default on every page.
• A fix for Safari, which was showing the new illustrations at full size.

Outside the request letters and those few Paper Goods lines, every word and layout is where it was.

TogetherAnything that changes the scope, like a new page or selling paper goods online. When there are two good options, I build both and you pick.

These are decided. Reopening one costs a round, so leave them be unless something is truly wrong.

• The pages and their order. Home, Paper Goods, Custom Work, Digital Goods, the product page, About and the request form. No new sections, no cuts.
• The north star: collected, not decorated. Restrained, a little expensive, with small surprises.
• Parisian is the mood, with the textured linen as its foundation.
• The copy stays as written. Headlines, little phrases and supporting text are all keepers, footnotes included.
• The build is on me. Instant downloads through Payhip, request-based paper goods, and a front end that feels editorial, not like a template. You'll see everything before it goes live.
• Fonts stay stand-ins. Parisian's fonts show the flavor; judge the feel, not the exact letters. Real licensed fonts go in before launch.
• Only decoration gets illustrated. Stamps, seals, ribbons, sprigs, frames. Anything you sell, your lettering and the logo come from real photos, scans and your own hand, never AI.
• The launch lineup. Digital goods from your Etsy shop, bought and downloaded right away. Banners, and signs in three formats: 18″ round, 15″ round, and a 17″ × 11″ wood pallet plaque. Envelopes: guest addressing, return addressing and wax sealing, as an add-on or on its own. Place cards: flat or folded. Anything else is Custom Work.
• All paper goods are by request. Banner prices are shown so nobody has to guess; the final price is confirmed with the mockup. Signs show "pricing soon" until the samples are made.
• Request forms are letters, four versions of the same one. Nobody picks fonts, lettering or colors; those details are worked out with you in the mockup.
• Physical goods ship within the U.S., or can be picked up locally. Digital goods never ship.
• Custom Work payment: a quote once we've talked it through, a 50% deposit to start, and the balance before it ships or is picked up.
• No Journal at launch.
• Your Etsy digital products move over as one collection, no subcategories.
• Your Custom Work copy is in, word for word.
• Photography is a mix: clean product shots and in-context images, never a wall of cutouts.
• About leads with "Why Fine Print?" and the copy follows the layout.

Click through in any order. On each page, tap Show notes in the corner to see what it's doing and why. Each card has the one thing I most want your eye on.

This is the whole list, in order. Start at the top.

For each page, three short lists. Tell me what feels off, not how to fix it; solving it is my job. "This feels busy" helps more than "make it blue," because it leaves room for the right fix. Bigger ideas go on a "later" list so we keep moving.

One round, one message: collect your notes, then send them together, page by page. Anything you don't mention, I'll read as a keep.

Rooms that feel right: …
Rooms that feel off (and what feels off): …

Home
Keep: …
Change: … (what feels off)
Cut: …

Paper Goods
Keep: …
Change: …
Cut: …

Answers: Etsy link … / banner prices … / request email …

Each page, top to bottom. Linen is the textured paper; everything else is a room. Name a room here if its color feels off.

• HomeLinen hero · toile on pale blue · linen with the two doors · rose wallpaper stripe for the market · linen with the cutting mat · butter, where the seal presses in · denim footer
• Paper GoodsLinen · rose stripe for banners · blue for envelopes · butter for place cards · linen · denim footer
• Custom WorkLinen with the cutting mat · sage wallpaper stripe behind the pinboard · linen · lavender to close · denim footer
• Digital GoodsLinen · a blue band for how downloads work · linen collection · lavender to close · denim footer
• Product pageLinen · blue for "You might also like" · denim footer
• AboutLinen · toile on pale blue · linen · rose for the maker · linen · denim footer
• Request formThe letter stays on linen · denim footer

These keep every addition consistent, whoever makes it.

• Collected, not decorated. Every ornament should look like something tucked in a drawer or pinned to a studio wall, never filler.
• One signature moment per page. Everything else stays quiet, with plenty of bare paper showing.
• The illustration style matches the original stamp sheet: gouache and fine ink, classical French papeterie, refined first with a hint of whimsy. Nothing cute, cartoony or crafty, and no words inside images; real text is set on the site.
• Never generated: anything you sell, your lettering, or the logo.
• Photos: soft window light, straight overhead or at a slight angle, on plain paper or linen. Scans of your pieces become the homepage collage.

• Paper
  #F3EFE7
• Ink
  #30302D
• Dusty blue
  #A9B9C4
• Sage
  #9BA58A
• Dusty rose
  #D7A7A4
• Butter
  #E6CF83
• Lavender
  #B7AEC3
• Burgundy
  #783F47
• Denim
  #3F4C5C
• Marigold
  #C69A54

Need a new illustrated piece? I have the prompt pack and the style reference, so new pieces go through me and match the set.

Every photo slot on the pages says what goes there. Here they all are in one place, for your sample library.

1. I tune the roomsColors and patterns, from your keep / change / cut notes.
2. I build the shop behind the scenesCheckout, instant downloads, and request forms that land in your inbox.
3. Your Etsy products move overAs one collection.
4. Photos go in as they comeThe drawn stand-ins get replaced one by one.
5. Launch checklistShipping, fonts, final copy, a test purchase and a test request.
6. Open the doorsThen the "refine later" list from your brief.

If you're thinking this through with an AI assistant, give it the whole plan so it knows what's decided and what's open. The button copies this page as plain text with a short brief on top. Paste it at the start of the chat.

You're helping me review the website for my stationery business, The Fine Print Market. Cody is building it with Claude; I decide taste, words and photos. Below is our plan. Treat everything under "What's settled" as decided: don't suggest new pages, new platforms or a redesign. Walk me through "What I need from you" in order, one at a time. Help me turn my reactions into keep / change / cut notes that say what feels off, not how to fix it. If I start drifting toward a bigger change, flag it as something to raise with Cody.